Do it yourself?
1You know your business better than anyone else. Why not write the copy yourself? Because you have better things to do – like running the company!
Deligate a staff member?
2Unless they were employed to write copy, they probably have better things to do. They simply must have, or you would not have them on your payroll!
An Outsider?
3Your company exists because of the advantages you offer either individual consumers or other businesses. So does mine. A fresh perspective might just be what your company needs.
Olivier Communications!
4Our goal is to say to them, what you said, so they can understand what the adantages are to them, without sounding like you initially said it.








